Today’s dynamic and ever-changing markets mean that companies are constantly exposed to unforeseen risks. These may come from automation, environmental problems, geopolitical decisions, and changing regulatory frameworks. How does a medium or large company go about improving its risk culture and risk management strategies? In this article, we explore some key things to keep in mind for businesses and business managers. Looking…
Being a project manager in a small or medium sized business can be especially challenging. It may only be a part-time role, in combination with a technical position in the team. For a novice project manager, there may be no mentor to guide them. Worst of all, there may be no established methodology to fall back on. Here we give ten tips…
It’s tough running a small business. Not only are you involved in the minutiae of day-to-day operations, but you’re also often forced to hone your skills in sales, logistics, bookkeeping, and any of a hundred different areas you were not previously familiar with. This often leads to a newfound respect for what is involved in those fields. Yet, whether they’re hiring an…
The popularity and monetary success of a website depends on numerous parameters including the effort put in and the preferences of the targeted audience. The important aspect is that the success of any website has a relationship of direct proportionality with organic searches. If people do not visit your website, it would not generate money. Thus, if you witness that your website…
Introduction There are currently two billion gamers across the world that play a wide variety of games on several different devices, including consoles, PCs and Mac’s, smartphones, VR/AR devices, and mobile devices. Furthermore, there is as much interest in video streaming, sharing, and watching within the gaming community as there is in competing or just playing for fun. To meet these demands,…
We’re almost halfway in, and 2019 is looking to build on the momentum of outdoor or out-of-home (OOH) advertising in the previous year. In fact, the UK’s OOH market is predicted to grow by 1.2% this year, with digital outdoor advertising working hand-in-hand with its traditional counterparts. To stay competitive, every marketer knows that it’s imperative to be on top of recent…
Running a business requires a high level of organization to work efficiently. And it can be stressful, especially if you’re having trouble coping with keeping on top of paperwork. Thankfully there’s now invoice software that can help you manage your business and finances more effectively. When you use an online quotation maker, you make your business more accessible for clients and yourself.…
If you’re looking for a way to contact your loyal customers, viewers, and subscribers, then email is the way to go. With great template makers and other programs to have people enticed with the design and what you have to offer. However, what you need to focus on beforehand is having the better click-through rate that will have you reach your specific…
It is now essential that every business owner invests in Search Engine Optimization as part of their marketing strategy. Search Engine Optimization helps every business website to gain organic traffic result from search engines such as Google, Bing, and Yahoo. Note that Google owns 75% of the search market. If you are using SEO, there are millions of opportunities that customers find…
Lead generation is a very critical factor for well-oiled B2B sales and marketing operation. First, you need to get more people to know about your services and products. Then, you will get more clients. You have to let people know about your products and services so that they can buy from you. That’s where lead generation helps. It cultivates an interest in…
Technology is part of small and mid-sized businesses and continues to increase in importance. As companies seek to utilize technology in whatever way they can to improve operations and get ahead of competitors, it’s necessary for SMB’s to not fall behind. What technologies should SMBs consider adopting this year? 1. Marketing Using Automation Marketing a business through email works well, but what…
With Search Engine Optimization (SEO) tactics now playing a crucial part in how websites perform in the search engines against their competitors, it’s time for businesses to adapt and change the way they populate their websites. Providing good readable content to website visitors, ensuring content is easily accessible, and making sure the User Interface (UI) of the website is clear and easy…
